From Leads to Revenue

Aligning Sales & Marketing to Drive Results

We help you find and win more customers.

At Nova, we bridge the gap between sales and marketing, aligning them with technology to drive business growth.

Founded by industry experts Carli and Mike Coleman, we've seen firsthand the missed opportunities and lost revenue caused by siloed efforts. We help create a seamless flow from lead generation to closed deals.

Meet Our Principals

Mike Coleman

Carli Coleman

Carli Coleman is a marketing leader with over 20 years of experience in product launches, competitive analysis, and go-to-market strategies. She has worked across industries like technology and CPG, helping businesses grow through targeted marketing.

As a fractional Chief Marketing Officer, Carli aligns marketing with sales to drive results, working directly with teams to ensure strategies are clear, data-driven, and effective.

Together, Carli & Mike Coleman

Carli and Mike use their sales and marketing experience to align teams and strategies. They work directly with clients, providing practical support from planning to execution, helping businesses turn leads into customers with a focus on collaboration and accountability.

Outside of work, Carli and Mike have been married for 15 years and have three kids, ages 7, 4, and 1.

Mike Coleman is a sales leader with over 20 years of experience in driving revenue growth and building high-performing teams. He has a strong background in sales strategy, business development, and account management across finance and technology.

As a fractional Chief Sales Officer, Mike streamlines sales processes and empowers teams to close more deals. He works closely with clients to implement practical strategies that align sales efforts with business goals.

  • Marketing Services

    Increase visibility and connect with your audience through targeted strategies.

  • Sales Growth

    Improve sales performance and increase conversion rates.

  • Technology Integration

    Simplify operations and increase efficiency with the right technology.

Our Approach

We understand the challenges businesses face in aligning sales, marketing, and technology.

That’s why we offer a different approach.

Fractional CMO & CSO Services
Get flexible, part-time marketing and sales leadership.

Align Sales, Marketing, and Tech
Foster seamless collaboration across teams.

Data-Driven Decisions
Use insights to guide strategies for measurable results.

Tailored Solutions
Adapt our approach to your specific needs and goals.

Close Collaboration
Work directly with your team, offering support at every stage.

Results-Oriented
Focus on execution to deliver outcomes that impact your business.

Get in touch.

We’d love to hear from you.

If you have any questions about our services or want to explore how we can help your business grow, please reach out to us.